Technical SEO is work improving the non-content parts of your website. These tend to be the elements behind the scenes that visitors don’t see (but often affect their experience of the website!) If you have a multiple site strategy selling the same products – you are probably going to cannibalise your traffic in the long run, rather than dominate a niche, as you used to be able to do. Good ways to boost readability include breaking up sub-topics within your content, using images and videos to help explain difficult concepts, and visually highlighting one or two quotable sound bites that illustrate key points. Google recognizes that a site might have two versions on the same page (web version and printer friendly version), and this duplicate content is actually meant to make for a better user-experience, and not trick the search engines. The natural growth of a Website’s backlink profile is a strong indication of the true competitive quality of the site’s content. Most Websites never earn very many links. Search engines understand this and award those sites with appropriate traffic based on other signals used by their algorithms.
Keep an eye on static content
When establishing context, Google takes into account factors like the user's search history, location, global searches, previously stored data, spelling variations, synonyms, and concept matching. In short, it’s a special Google mechanism (robot, crawler) that moves over the Internet and collects information about your website. Are they using SSL? A successful search acquisition strategy involves more than just someone at the company with the job title of search engine optimizer. It’s important to have a clear sense of your business goals in mind as you embark on developing a search strategy.
Emphasizing fast results by using html
Make it sufficiently broad in terms of web crawlers
Gaz Hall, a Technical SEO Consultant from SEO Hull, had the following to say: "DA/PA and CT/TF are all third party metrics meant to somehow replace the void left by the famous Google PR (Page Rank). Obviously none of them could replicate PR real values of nowadays (as those values are being kept secret for quite a while now)." Do your maths - its one of the primary resources for this sort of thing. Its as simple as KS2 Maths. Really! Enter one of your keywords into the search box of the search engine of your choice to determine the sites with the top search engine placement for this word. You are aiming for keywords that are frequently used by your target audience, but do not have many competing pages. A goodtweet peaks at 18 minutes but an evergreen blog post lasts for years. This is why when Google considers your content as “thin content”, it penalizes your website and consequently, this harms your SEO. Whatever shows up in the search results box has been searched for before meaning these long tail keywords could be very valuable. But remember these just give you a starting point to work off, people have Googled some quirky things so don’t think just because something shows up that it will make a good long tail keyword. Google suggestions give you a great place to work from but shouldn’t always be taken at face value.
All you wanted to know about hits but were afraid to ask
Longer content is preferred over shorter content since it can cover a topic in greater detail. Data shows that content around 2400 words ranks the best on Google. A negative SEO strategy involves crawling a website. This “forceful” crawling of the website puts strain on the web server, causing the website to slow down or even crash. Where appropriate, you should add localization. This is extremely important to businesses who offer products and services to a specific geographic region. At the time of this writing, Google’s infrastructure handles 63,075 searches every second, and this volume will increase by the time you finish reading this sentence. Hacking in the classic sense involves exploiting vulnerabilities in a system or network.
Provide value information rooted in your initial strategy and use ROI as part of this
Think of SEO as like cooking a meal. Keywords and keyphrases are your ingredients. If you have the exact match domain name, search engines will give your domain priority. The better the SEO, the higher the rank will be, and the higher the traffic will be to the site. Search engines mine web pages and other digital content to automatically provide answers to those searching. Becoming one of those answers can require no work at all. Many companies just naturally turn up in the search listings—for free. A good place to look for keywords is your internal site search. Offering visitors a search box within your site is good for users but also good for you, because it collects search query data.