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  • Taboos about nofollow links that you should know (دوشنبه 3 اردیبهشت 1397 06:04)
    Analysis of meta sets/keywords, visible text and code to deter­mine how well you're positioned for search engines. Principally, technical SEO is concerned with how a website works, and how search engines are able to crawl and index our pages. Think of technical SEO as the foundations of your site – without it,...
  • A do-it-yourself guide to RSS feeds (دوشنبه 3 اردیبهشت 1397 05:50)
    While content and digital marketers have spent years honing search engine optimization into a fine art, most companies have actually devoted considerable efforts and resources to ensuring their SEO techniques are top-notch. Social is also an SEO challenge for you. SEO is simply not as hard as people pretend like it...
  • Determine what type of traffic loss you're dealing with (دوشنبه 3 اردیبهشت 1397 05:10)
    Google sees a subdomain as a different website, while a subdirectory is just a part of your main site. This is important, because your site may have a load of link juice and authority. More of that will carry over to a subdirectory than a subdomain. Although we never encourage keyword stuffing, spend some time...
  • Reasons why you cannot learn comment spam well (یکشنبه 2 اردیبهشت 1397 17:41)
    Similar to duplicate content, scraped content are parts of your articles that someone pasted into their own. Scrapers will frequently add bits and pieces of content from your pages to the content that is often unrelated to the subject of the original. Your readers would be able to find information on your page without...
  • The broken link-building method aided by meta tag shenanigans (یکشنبه 2 اردیبهشت 1397 05:49)
    Take advantage of these on-page SEO weaknesses as they are the easiest and least time-consuming to fix. Getting rankings is an output SEO firms can easily sell because they’re emotionally satisfying, but they’re worthless unless they generate leads or sales--the outcome you want. Or the second page, where a mere 10%...
  • The hidden agenda behind doorway sites (شنبه 1 اردیبهشت 1397 18:38)
    Whichever is decided upon, just ensure that the most authoritative and robust description exists on-site.If your eCommerce site offers an affiliate program, ensure that you do not distribute your own site’s product descriptions to your affiliates. Keep an eye on organic search and watch out for drops in search...
  • Understanding SEM in relation to your marketing strategy (شنبه 1 اردیبهشت 1397 06:11)
    This is an issue faced by a number of different sites but is more commonly found on ecommerce sites or sites that list things (such as jobs or holidays). If you try to gain links from irrelevant websites (even the quality and trusted ones), you won’t receive any link juice as search engines will consider it as one of...
  • Optimise your site, paying special attention to page impressions (جمعه 31 فروردین 1397 05:51)
    To increase the site speed, consider carrying a comprehensive Technical SEO, use the right image sizes, and reduce distance your content travels by utilizing CDN (content data networks). While our main focus is to boost search rankings we also take steps to ensure the highest quality user experience on your site. For...
  • Combine responsive design and citations for Supercharged SEO (پنج‌شنبه 30 فروردین 1397 06:48)
    Create a list of your closest competitors. Google and other search engines also use the text of the URL of the page to determine the content of the web page. You should use your keyword or phrase in the URL of the web page - either the folder/directory structure or the HTML file/page name itself. Website crawl-ability...
  • Where do our competitors excel? (چهارشنبه 29 فروردین 1397 05:48)
    The main thing we need to do to improve a sites authority is to improve its TrustRank. Search engines are very clever in reading every little detail about your web page in order to rank all the sites that they store. It is advisable therefore to get some structure in your website files, rather than having them all...
  • Are you planning to use your keywords for advertising? (سه‌شنبه 28 فروردین 1397 05:14)
    Instead of creating content, a lot of websites should be focused on cleaning content. Doorway pages are typically large sets of poor-quality pages where each page is optimized for a specific keyword or phrase. In many cases, doorway pages are written to rank for a particular phrase and then funnel users to a single...
  • No matter how well-laid your plans are, the only certainty is that things won’t go as planned (دوشنبه 27 فروردین 1397 06:02)
    If you have covered the technical issues of a new website, you’ll have properly prepared your site for all the great content you’ll be adding. That means the days of the Yellow Pages, door knockers and telemarketers are over. Having a mobile friendly website is an absolute must the last couple of years. Google...
  • Provide value information rooted in your initial strategy and use ROI as part of this (دوشنبه 27 فروردین 1397 05:04)
    Technical SEO is work improving the non-content parts of your website. These tend to be the elements behind the scenes that visitors don’t see (but often affect their experience of the website!) If you have a multiple site strategy selling the same products – you are probably going to cannibalise your traffic in the...
  • Discover the connection between user experience stickiness (یکشنبه 26 فروردین 1397 15:59)
    No doubt over recent months, you would have noticed in SERP's (search engine results pages) that many spammers have been exploiting this with 50+ character hyphenated domain names, followed by file paths a mile long. Backlinks help search engine bots discover links to your site and crawl your site effectively. Your...
  • Optimize Your Site Page Around One Keyword or Topic (شنبه 25 فروردین 1397 06:22)
    SEO (Search Engine Optimization) is arguably the most commonly used method for increasing the flow of traffic through a site. Link-building can also come from building a targeted and involved community. The more regular visitors a site has, and the more passionate those fans are, the more likely webpages will be read,...
  • Useful tips from experts in site submissions (جمعه 24 فروردین 1397 05:52)
    The aim of SEO is to rank highly in a search engine; Old school of link building has some improvisations. It often helps to increase the length of the content of your web pages. Links increase the authority and trustworthiness of a page to search engines, which increases the overall authority of that website. As each...
  • What are the best guides for learning SEO myself? (پنج‌شنبه 23 فروردین 1397 05:10)
    At first, you will need to do this manually. Thanks to Penguin, if you engage in buying links and you are caught, Google basically eliminates your search presence for your entire site. Links to relevant resources and references in the body of your copy can support key points and provide more value for readers. To...
  • Engage with marketing influencers (چهارشنبه 22 فروردین 1397 19:15)
    Bad. You need to make more use of your unique selling point and brand identity than ever before. If you are a webmaster and do not have a BWT (Bing Webmaster Tools), it is prudent to sign up. Bing, the Microsoft-owned search engine has been adding new features to its tools to become more competitive. The better your...
  • When your use of link building becomes obsessive (چهارشنبه 22 فروردین 1397 17:58)
    Search engine optimization, or SEO, is a specialized form of content writing that can be extremely effective in boosting the amount of traffic that comes to your website via search engines, like Google and Bing. You don't want to just attract people to your site, you want them to take the next steps towards becoming a...
  • Don’t be the business that loses thousands by just throwing together promotional materials (چهارشنبه 22 فروردین 1397 06:30)
    Google and other search engines use web crawlers to update their search indexes. Each search engine that has its own index also has its own web crawler. If you want to see your web pages on Google's search result pages, Googlebot has to visit your pages first. Whatever shows up in the search results box has been...
  • The reason everyone loves cloaking and cloaked marauders (سه‌شنبه 21 فروردین 1397 05:44)
    The customer’s experience is everything in modern advertising, and you need to monitor and respond to feedback if you want to ensure that your fans become loyal customers. Plenty of pages provide unique and interesting content, but that does not make them relevant for every search query. Effective marketing demands...
  • Your marketing strategy could use a facelift - consider including scraping to adhere to best practise SEO principles (دوشنبه 20 فروردین 1397 06:09)
    You should always Google keywords before committing to them.because it’ll help you to understand what—in Google’s eyes—is the best result for that particular keyword. If most of the results are vastly different to the content you’re trying to rank, it probably isn’t a great keyword to target. This is a powerful...
  • The worst advice I've heard about ROI (یکشنبه 19 فروردین 1397 14:03)
    A Google study showed that more than 80% of users search stores and local service providers online before visiting them. This fact makes it important to optimize your website for the local search. The online visit is a basis for more customers and more sales. Therefore, if you have majority of these in your website,...
  • The best place to hide a pigeon is the second page of Google search (یکشنبه 19 فروردین 1397 06:13)
    Every piece of content should have the user in mind. This also applies to SEO. You can’t create your next piece of content, or carry out keyword research, without knowing your audience. When in doubt, define a term or explain a concept in your content. Technical SEO refers to the technical aspects of on-page SEO like...
  • Create content about onsite SEO (شنبه 18 فروردین 1397 08:12)
    The faster your site loads, the better of course. A site that has many images and videos will generally take longer to load than a website with just some text. There aren’t any tools that can be considered a thin content tool in the sense that there isn’t yet a machine that can help you to produce unique content. Each...
  • It’s a win-win strategy with an emphasis on keyword stuffing (جمعه 17 فروردین 1397 18:38)
    There are thus two ways to improve density: either increase the frequency with which certain phrases are used or reduce the overall number of words in the text area. There are dozens of ways to get reviews, including just asking for them, but you definitely need to attract them whenever possible. You are going to...
  • What's the story about plugins (جمعه 17 فروردین 1397 06:08)
    When you’re browsing the web, the content you come across can come in a number of different flavors. Often, the nature of the content can tell you a little about the owner of the blog/website too. Either this is a website belonging to someone who is mostly interested in their visitors and who doesn’t care whether they...
  • Using traffic estimation tools in conjunction with 301 redirects (پنج‌شنبه 16 فروردین 1397 07:04)
    We should expect to see search within social start to matter more and more. By searching for the answers to questions, Google will present the most useful and relevant answers to interested searchers; rather than those which are optimised for archaic search requirements. As though this limited size wasnnt enough, the...
  • High advertisement ratio can be mitigated by using domain authority (پنج‌شنبه 16 فروردین 1397 06:54)
    Long form content is an inbound marketing strategy that is being used by organizations in many different industries. In order to take advantage of long form content in your organization’s marketing, consider adding these tips and ideas to your strategy. Search Engine Optimization (SEO) is another important strategy...
  • Create an Engaging Web Presence by the use of bounce rates (چهارشنبه 15 فروردین 1397 06:25)
    Your website URL should generally be related to/contain your keywords. The domain name keywords are a very important ranking signal for Google, so take advantage of it if you can. *Note that this ranking factor has been made less powerful over the past couple of years, specifically for EMDs (exact match domains where...
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