-
Lets look at our approach to analytics
چهارشنبه 26 اردیبهشت 1397 05:57
Higher rankings in the first few results are critical to visibility. Plenty of information, and in the end, you only go through the most relevant. Search engines constantly scan and index millions of web pages. If you make sure people want to visit your site, have great calls-to-action and prepare for mobile, you’re...
-
Don’t forget about widgets this week
سهشنبه 25 اردیبهشت 1397 17:17
So most people don’t have the time to get up to speed on all of the shifting trends, the technical aspects, and make sure their website is running perfectly for SEO like a finely tuned machine. Google only show sitelinks for results when they think they’ll be useful to the user. If the structure of your site doesn’t...
-
Aligning your goals in relation to hits
سهشنبه 25 اردیبهشت 1397 05:40
Ask other sites who link to your major competitors to link to you as well. You can find who these are through a search engine such as Google, by searching link: www.yourcompetitor.com. It is often good to exchange links with other firms within your category of trade, because these all also help improve your ranking...
-
People still ask me about walled garden sites and its importance today but I can't help them
دوشنبه 24 اردیبهشت 1397 17:21
This process ultimately results in increased search traffic and revenue. Once you’ve selected target keywords, you need to create content around them. Use your keywords (and related terms) in titles, headings, image tags, and the body of your page text. Your website loading speed is one of the most important rankings...
-
Understanding Google algorithms right now
دوشنبه 24 اردیبهشت 1397 06:56
So what it does it take to achieve a high ranking on Google? Trustworthy sites tend to link to other trusted sites, while spammy sites receive very few links from trusted sources. A simple seo rule – use keywords in the text of page links that refer to other pages on your site and to any external Internet resources....
-
Start Writing Better SEO Case Studies
یکشنبه 23 اردیبهشت 1397 17:39
Although these citations are indeed helpful across the board, they are particularly useful in enhancing your Search Results in the Search Engines’ maps and geo-location rankings. Most of a SEO-based budget will rely on content development. There are a number of ways to get relative monthly search volume, but what...
-
Let's talk about widgets
یکشنبه 23 اردیبهشت 1397 06:42
Most users want fast answers, and they only look beyond the first page when they don’t find good results right away. Universal concepts and methods of testing can be applied to most sites, but each case is unique. Did they leave right away and go back to Google to find another result? However, if you are going to...
-
Measure and Improve by paying attention to static pages
شنبه 22 اردیبهشت 1397 19:00
Did you know that the location of your provider’s servers, at the time of writing, can make a big impact on your search engine rankings in local varieties of Google? It appears that when attempting to improve search engine ranking for a web-site, a position in the top six of the search engine results page has never...
-
Establish your position regarding landing pages
شنبه 22 اردیبهشت 1397 05:41
Do not spam people to build backlinks for yourself. Search engines will also punish you if your name is attached to spamming complaints or if you operate your website anonymously. Also a rule of thumb the title should be no more than 70 characters. Most content creators go for the big, obvious one and two keyword...
-
Mobile Friendliness - lets be friends
جمعه 21 اردیبهشت 1397 16:57
The number, accuracy and quality of your business' local citations improve its chances of featuring highly in search results. Take a look at sites like the BBC and you ’ll see that they have huge and highly diverse links profiles. They’ll have links from massive sites but also tiny, spam sites. When a site is truly...
-
Increase Organic Traffic by the manipulation of web crawlers
جمعه 21 اردیبهشت 1397 05:24
Another method to rank well in Google is to submit your websites to article directories. This was the fast and easy way to drive a website up the search engine rankings. The safest way to ensure there are no duplicate content problems is to use a rel=canonical tag on the republished article. This will tell Google that...
-
Make 301 redirects your centre of attention
پنجشنبه 20 اردیبهشت 1397 17:22
If you’re waiting to get some backlinks organically from other bloggers then you should stop dreaming and start being proactive to speed up the process. You need to show that you exist, otherwise, chances are they won’t even hear about you. You’re going to run into things that are going to be unexpected and will get...
-
Update your duplication on a regular basis
پنجشنبه 20 اردیبهشت 1397 07:10
Having a few 404 errors will not ruin your rankings completely, but they can lower your user experience, which ultimately can affect your SEO performance. A common misconception about SEO is that it’s a one and done practice. Creating content that serves a need is the best way to improve web ranking. SEO has a...
-
Find a simple guide to plugins and read up about it
چهارشنبه 19 اردیبهشت 1397 18:06
Google's Penguin algorithm is designed to combat spam links. So, first of all, as Marie Haynes tells us, if you're sure you weren't involved in unnatural link building, most probably Penguin is not your problem. It might not be the most specific way of finding the perfect keywords, but it’s a good place to start....
-
Boost site speed and utilise site submissions
چهارشنبه 19 اردیبهشت 1397 05:48
Including your target keyword within your page title positively correlated with higher search rankings. One of the best ways to get links when you’re first starting out is to ask people you know to link to your site from their site using a target keyword as the anchor text -- the text being used as the link to your...
-
Facts about Google algorithms that will make you think twice
چهارشنبه 19 اردیبهشت 1397 05:28
Good content is important, but it also needs to rank high on SERPs if you want to reach a wider audience with it. SEO technique that is not approved by Search Engines is termed as Black Hat SEO. It is also called as spamdexing. You have to avoid Black Hat tactics as Search engines identify Black Hat SEO practices that...
-
Learning about social media is not difficult if you have a good teacher
سهشنبه 18 اردیبهشت 1397 18:23
The best thing is that even search engines also considered social media signals in their rankings. Link farming, buying links, getting links from any site (not just your niche), aggressive link building with low quality spun content, link exchanging, etc. are all considered bad and unethical ways of creating backlinks...
-
Disambiguation, and diversity are important when it comes to user generated content
سهشنبه 18 اردیبهشت 1397 17:01
Google stated that there are three top factors that go into their search ranking algorithm: RankBrain, their artificial intelligence system, content and links. They also then clarified that the top two factors were content and links In the top five, where most users look? Segmenting your audience is a key part of any...
-
A focus on offsite SEO to benefit search engine placement
سهشنبه 18 اردیبهشت 1397 16:31
You can think of importance as a way to determine which page, from a group of equally relevant pages, shows up first in the search results, which is second, and so forth. The relative authority of the site, and the trust the search engine has in it, are significant parts of this determination. How do your competitors...
-
MozTrust and MozRank - which do you believe?
سهشنبه 18 اردیبهشت 1397 06:43
Google’s SEO Starter Guide states that, “If your URL contains relevant words, this provides users and search engines with more information about the page than an ID or oddly named parameter would.” In other words, including keywords – or at least clear and direct information – in your URL is a best practice. This...
-
Be mindful of hits
دوشنبه 17 اردیبهشت 1397 18:04
Links from trustworthy sites signal to search engines that your site is trustworthy too. Effective link building is now about trust and popularity. Only a high-quality backlink works in this model. Whether or not a specific page ranks for a particular keyword depends largely on the quality of that individual page...
-
Create a search marketing strategy based on canonical URLs
دوشنبه 17 اردیبهشت 1397 16:52
Rather than simply being a data glitch, certain search engine experts are already starting to call this update ‘Securageddon’. Use Google’s Structured Data Testing Tool to see if your pages are properly using Schema.org markup formatting. Putting up numerous links can be confusing for the readers and it doesn’t even...
-
Overlapping and redundant articles are a no-no, consider how URLs
شنبه 15 اردیبهشت 1397 08:58
Local SEO is all about promoting your site at the exact moment potential customers are looking for your type of product, and in your area. It’s about appearing in the main search results or within the map listings when your audience uses a local search term, such as plumber in Manchester, or when a search engine can...
-
The death of anchor text
جمعه 14 اردیبهشت 1397 05:16
Make it as easy as possible for users to go from general content to the more specific content they want on your site. Add navigation pages when it makes sense and effectively work these into your internal link structure. In addition to storing the content of each page, Google also stores how its crawlers arrived on...
-
Fun with javascript for now
پنجشنبه 13 اردیبهشت 1397 16:51
Low-quality links can lead to a higher bounce rate and click-through rates, which can eventually degrade the ranking of your site on search engines. Take advantage of these on-page SEO weaknesses as they are the easiest and least time-consuming to fix. Conversion is a cost-effective, direct method of improving...
-
The most important part of SEO is creating quality content
پنجشنبه 13 اردیبهشت 1397 06:17
Google puts a lot more weight on trusted, popular websites as BBC, The Huffington Post or The New York Times, Wikipedia, etc. While getting a backlink from this type of sites is difficult, it will add great value to your ranking and traffic data. Find out who your customers are and what words they use to describe your...
-
Reasons that marketers love SEO
چهارشنبه 12 اردیبهشت 1397 19:56
In most cases, it's not the technical issues themselves that are hurting your SEO efforts, but the results that are caused by the errors they create. A constant work on SEO will definitely bring growth, success, and ROI. Is your homepage title tag duplicated on another web page? There are a variety of factors that are...
-
Little known ways to improve positioning through the use of hits
چهارشنبه 12 اردیبهشت 1397 17:35
Research can also be automated in many ways. I’m not going to lie to you, SEO is hard – and no bullshit, it’s getting harder. This methodology has been very successful at improving overall whole page relevance while still being adaptable to new sorts of answers. Obviously, a good user experience on the homepage, which...
-
Remember that trust rank makes the web go round
چهارشنبه 12 اردیبهشت 1397 05:28
Think about the audience you’re trying to target and create content based around what they would want to read. The Keyword Meta Tag is generally 4 – 5 ‘keywords’, that are relevant to the content of the Website. Repetition produces patterns and patterns lead to observations. The two types of marketing seem like peas...
-
Don't miss out metrics from your detailed marketing checklist
سهشنبه 11 اردیبهشت 1397 05:45
A focused crawler crawls the web looking for topic-relevant websites on a specific subject and disregards websites that are not relevant. Unfortunately, there is no such thing as a general customer journey to buying a product or a service today. Google has really focused its algorithm on providing relevant content in...